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Letters to The Editor
July 26, 2010: Beverage Industry corrects misinformation on energy drinks
To: Canadian Medical Association Journal The Canadian Non-Alcoholic Beverage sector is writing to you to...
July 15 Toronto Sun: Stop selling pop to kids
I would like to correct some of the errors and misinformation in the July 15...
Modern energy drinks first appeared in Europe and Asia in the 1960s, but the first to become available in the North America was Red Bull® in 1997.
Energy drinks are still a relatively new beverage category - but one that is growing rapidly as new products constantly emerge.
Today's energy drinks are as varied as the preferences of the people who consume them. Energy drinks are being created with many different formulations geared to meeting the tastes and demands of different consumers - everyone from college students to corporate executives.
In Canada, most beverages (including water) are regulated under the Food and Drug Act and are treated as foods. Energy drinks are the exception and are regulated as Natural Health Products.
For more information, follow the link to Health Canada on Energy Drinks.