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Energy Drinks in Canada Brochure

Brochure  Energy Drinks in Canada What are they? Who are they...

Letters to The Editor

2011 July 20 -- Sports, energy drinks shouldn't be confused

Sports_drink_istock_000010757924xlarge       In a recent wire story "How to beat the heat; STAYING SAFE"  Dr. Amber...

2010 November 18 -- National Post - Energy Drinks and Responsible Marketing

Istock_000004661519xsmall In response to the November 18th article "Health Minister takes aim at energy drinks, with...

On behalf of the Canadian beverage industry I would like to offer the following facts about energy drinks in response to an article in the April 20 edition of Le Soleil.

In Canada, unlike other countries, energy drinks are sold as Natural Health Products.  As such, the product's labels must provide clear information on recommended purpose, dosage, cautions and a detailed listing of medicinal (including caffeine content) and non- medicinal ingredients.   Mainstream energy drinks are recommended for adults, contain less caffeine than a cup of filter brewed coffee and are not recommended for children, pregnant or breastfeeding women or people who are sensitive to caffeine.  In addition energy drinks should not be mixed with alcohol.

As with all products it is important to read and follow the instructions provided on the label.  Unlike other countries, in Canada the information is on the can. More information on energy drinks can found on our website at www.refreshments.ca .

Refreshments Canada is the national trade association representing the broad spectrum of brands and companies that manufacture and distribute the majority of non-alcoholic liquid refreshment beverages consumed in Canada.

For more information, contact:

Justin Sherwood
President
Refreshments Canada

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